Ryan M. Church

Archive for January, 2014|Monthly archive page

What Does a Good Cover Do?

In Uncategorized on January 21, 2014 at 8:57 pm

chrismcmullen

What a good book cover should do depends on your primary objective. For example,

  • If your main goal is to interest relevant readers in your book, then the cover is effective if it attracts your target audience.
  • If your main goal is to create fashion for your book, then the cover is effective if readers appreciate its style.
  • If your main goal is to please your family, then your cover should be geared to them.

I will focus on cover design geared toward attracting the target audience. This is what most authors and publishers strive to achieve.

The Importance of Cover Design

100% of readers see your book’s cover before they open the book. Some won’t open the book unless it looks inviting.

There are several ways that an effective cover may help to inspire interest or deter sales:

  • Customers see thumbnails in search results. Most covers have just a…

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Hurting the Ones You Create

In Uncategorized on January 16, 2014 at 9:20 pm

Wide Awake But Dreaming

For a while I when got up The Burg looked a bit like London.  There was heavy fog in the street, and even the well-lit hospital and parking garage across the street were hard to see.  Now, twenty minutes later, there is fog, but it’s not that bad.  The Weather Channel is telling me that we will have dense fog until nine AM, and there’s black ice on the highways.  Good morning!

About last night’s writing:  yes, it was good.  Yes, I finished one scene and moved onto the other.  Yes, I hurt one of my students badly–

How badly?

Eh, I just electrocuted him a little.

My black magic woman–not a gypsy queen, mind you–had something she wanted to test.  I can’t tell you what that is, because in all likelihood I won’t write down that reason for a couple of days.  Helena was going on about how she…

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